This article originally appeared at theDigitalFA. You can find it here. ******** An on-going concern for financial professionals is how to walk the line between sharing too much and too little of themselves through their social media presence. It can be challenging to find the perfect balance point between keeping it professional and giving your […]
Why You Should Care that LinkedIn bought Newsle
Did you hear that LinkedIn recently bought the platform Newsle? Do you know what a Newsle is? Do you care? You should if you fall into one of two groups: 1. You are using social media, including LinkedIn, to build your practice. 2. You aren’t using LinkedIn like you should, but you are looking for […]
Is is Time to Upgrade Your LinkedIn Account to Premium?
This article first ran at thedigitalfa.com. You can find it here. ******** One of the common questions that I hear when working with financial advisors (and pretty much every other stripe of professional) is, “Should I pay to upgrade to the premium LinkedIn account?” It’s a great question and one that doesn’t necessarily have a […]
Playing Both Sides of the Ball On Social Media
This article originally ran at theDigitalFA. You can visit it here; and be sure to check out the site – it’s full of great ideas on building a digital presence for financial professionals (and the rest of us). What does “using” social media mean to you? When I work with professionals on their social media […]
Your Social Media Problem is You Think You Don’t Have One…
This article originally appeared at TheDigitalFA.com. ***** Let me set the stage. It’s the fall of 1960; and for the first time in American history, two presidential candidates, Richard Nixon and John F. Kennedy, are going to debate each other publicly on this new-fangled invention – television. Both are capable candidates and experienced politicians, but […]
3 Places to Get a Great LinkedIn Profile Photo
This article originally ran at theDigitalFA. You can visit it here; and be sure to check out the site – it’s full of great ideas on building a digital presence for financial professionals (and the rest of us). ***** It’s amazing how much stress the LinkedIn Profile photo causes! One of the first questions […]
The Cool Kids are Leveraging their Alumni Network on LinkedIn
This article originally appeared here at Firmology.com. I’ve included some specific examples from my own alma mater (Northwestern University) to flesh out how your alumni network can help you on LinkedIn. ******* Of all the networks we build in our lives, one of the earliest and deepest networks we create is that of our alma […]
Help! I Don’t Have Any Experience! (LinkedIn Profile Advice for Millenials)
If you are a recent college grad, have at some point been a college grad, or have ever tried to get your first job, then you’ve probably run into the circular trap that hits most young people when they enter the job market, “How can I get the experience I need to be qualified for […]
Make Your Next Business Meeting Better with LinkedIn
This article originally appeared at Firmology. Read the full article here! You did it. You got the meeting that you’ve been pursuing for months with a prospective client, business partner, or investor. You’ve got your pitch rehearsed and your presentation rocks. You’ve got your best outfit back from the cleaners. You are ready to go. […]
In Social Media, Attitude is Everything
When someone brings up social media, do you cringe or do you get excited? You don’t have to tell me what you thought, but your answer to that question is the strongest indicator of your success in using social media to drive your career. In training thousands of professionals on how to effectively use sites […]
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