So I’m having an early morning breakfast at a hotel where I’m speaking that day for a group of financial advisers. I strike up a conversation with the guy sitting at the next table and it turns out that he is attending the conference. He shares that he’s been in the business for 20 years […]
Should You Really Put Recent College Grads in Charge of Your Social Media?
This article originally ran at theDigitalFA. You can visit it here, and be sure to check out the site – it’s full of great ideas on building a digital presence for financial professionals (and the rest of us). —— Here’s the 21st-century business version: “Give the job to Mikey, he understands this stuff!” “Mikey” in […]
The Most Important Rule for LinkedIn Status Updates
Recently, we’ve seen Linkedin add two powerful functionalities to the the Status Updates. Now you can: Add a photo or file to your status update, in addition to the existing ability to link to an external website. “Tag” the name of one of your connections in your status update, notifying them that you gave them […]
You Should be Sharing Photos in LinkedIn Status Updates! Here’s Why (and How)!
This was a view from my hotel room at a speaking engagement. A little more engaging than posting on LinkedIn “I’m speaking at a conference in Mexico“, right? Many of the professionals I train are resistant to social media (to put it lightly) because they think it’s simply a way for people to waste time. […]
How to Use the New LinkedIn Status Update “Tags”
Have you seen the newest feature to hit your LinkedIn Status Update? You can now “tag” one of your first level connections by adding their name into the update. Similar to the Facebook tag, this functionality adds a whole new level of engagement to LinkedIn – which makes sense because LinkedIn is most useful when […]
How to Ask For Help On LinkedIn
One of the challenges with using social media for business is that it’s so new. LinkedIn has over 175 million professionals on it, but it’s not even 10 years old yet. It makes perfect sense that we’re still grappling with how to actually use the platform in our day to day business lives, because in […]
You Aren’t Using the Correct Communication Technology
Over the last century (and decade), there has been an ever-growing number of communication tools available to us. It used to be that the only way to talk to someone was to find them and actually speak to them (or maybe mail them a letter). Now with the rush of new technologies, there’s a virtual buffet […]
9 Ways the Pros Use Their Status Update on LinkedIn
One of the most common features on social networking websites is the status update. Using the status update feature, a user can type in a short message that is broadcast to their entire network, and sometimes even the entire web-surfing world. Facebook’s popularity is based largely on people’s ability to share information through the status update feature, and Twitter […]